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Win Leads · Lead generation

Lead generation agency that answers every lead in 5 minutes.

The 90-Day Lead Machine from €2,950/month: we bring in the enquiries, answer every one in under 5 minutes and track each one to its source.

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We build on

  • Google
  • HubSpot
  • Meta
  • Shopify
  • WordPress
  • WooCommerce
  • Google Analytics
  • Zapier
  • Make
  • n8n
  • OpenAI
  • Google Ads

Lead generation isn’t about getting more clicks. It’s about getting more conversations with people who can buy, and not losing them on the way. We’re a lead generation agency in Ireland that runs the whole path: the ads and pages that bring enquiries in, and the follow-up that answers every one within 5 minutes and books the call.

The 5-minute rule most businesses break.

The 5-minute rule is simple: reply to a new enquiry within five minutes. Most businesses don’t come close. Harvard Business Review research into how companies handle online sales leads put it bluntly: “most companies are not responding nearly fast enough” (Harvard Business Review, 2011).

You can’t hit five minutes by hand. You’re on a job, with a patient, in a meeting or asleep. So most lead generation companies hand you enquiries and walk away, and half the value leaks out before anyone picks up the phone.

We don’t stop at the enquiry. Every lead we generate gets an instant personal reply, a missed call gets a text back, and the hot ones trigger an alert to your phone.

The 90-Day Lead Machine Lead generation and follow-up as one system.

The 90-Day Lead Machine is our flagship. It’s built for Irish businesses where one new customer is worth €500 or more.

What’s included:

  • Get Found Plan (Growth): SEO with monthly deliverables in writing (€1,750/month on its own)
  • Ads Profit Programme or Always-On Social Plan: paid enquiries now, while SEO builds
  • 14-Day Speed-to-Lead Setup: instant replies, missed-call text-back, AI lead scoring (€1,950 + €195/month care on its own)
  • Tracking Fix-Up and One-Dashboard Setup: every enquiry traced to its source in one live dashboard
  • Review Engine: automatic Google review requests after each job
  • Automation Care: we keep the flows running and add new ones
  • Weekly two-minute video update: no status meetings

Bought separately, that’s €3,435 a month plus €3,395 of setup. The 90-Day Lead Machine is from €2,950/month, with no setup fee. Ad spend is paid directly to Google or Meta.

Funnels and landing pages built for one job each.

A homepage tries to do everything. A landing page does one thing: turn a visitor from one ad or search into an enquiry. For every campaign we build a page with:

  • One offer and one call to action, matching the ad that sent them.
  • The price, or a clear “from” price. Hiding it costs enquiries.
  • Proof: reviews, photos of real work, guarantees.
  • A short form that goes straight into your CRM, with the source attached.
  • Fast load times on a phone, tested before launch.

Need a full website rather than landing pages? We’re also a web design company that builds sites around the same rules.

From click to booked call What happens to every lead.

  1. A search, ad or post brings someone to a landing page.
  2. They enquire. Tracking records the source.
  3. They get a reply within minutes, in your voice, with a link to book a call.
  4. AI scores the lead on service, budget and urgency, and the CRM assigns it to the right person.
  5. Hot leads trigger a phone alert. Others get a short follow-up sequence until they book or say no.
  6. The outcome goes back to the ad platforms, so they learn which leads become customers.

That loop is what makes this outsourced lead generation rather than outsourced clicks. It runs on the CRM software Ireland businesses already use, such as HubSpot, Pipedrive or Zoho, or we’ll set one up.

How the system works: example system for Lead generation, in 4 steps.
  1. Ad or searchGoogle, Meta or LinkedInPaid enquiries now, while SEO builds. See how →
  2. Enquirysource attachedLanding page form straight into your CRM.
  3. Reply + scorein minutes, 24/7Instant reply, AI score, hot-lead alert. See how →
  4. Call bookedoutcome sent back to adsAd platforms learn which leads become customers.
Example system Target: first reply under 5 minutes, 24/7

Where the leads come from Search, social and referrals.

  • Google search and Maps: people looking for your service right now. This is usually the best source for trades, clinics and professional services.
  • Facebook and Instagram: local services, events and offers, run by our social media agency team.
  • LinkedIn: B2B lead generation, where one client is worth thousands.
  • Your own customer list: reactivation emails often bring the cheapest leads of all.
  • Reviews and referrals: the Review Engine turns happy customers into public proof.

For B2B firms with longer sales cycles, our B2B marketing automation agency work adds lead scoring and nurture emails, so leads that aren’t ready today aren’t lost.

Choosing a lead generation agency Five questions to ask.

There are plenty of lead generation companies in Ireland, from call centres to lead-gen agencies selling shared leads to demand generation agencies running long B2B campaigns. Whichever you talk to, ask:

  1. Do you own the leads? Avoid shared or resold leads.
  2. Who answers them, and how fast? If the answer is “you”, ask what happens at 9pm on a Sunday.
  3. Can you see the source of every lead?
  4. Is the cost per lead measured against your profit, not an industry average?
  5. Is there a guarantee in writing?

Not sure which channel to start with? A digital marketing consultant session will give you a costed plan first.

The guarantees in writing.

  • Under-5-minute reply, or the care fee is free. Every web-form enquiry answered within 5 minutes, 24/7. Miss that standard in a month and that month’s care fee is free. Terms
  • More enquiries in 90 days, or we keep working free. If tracked enquiries in days 31–90 aren’t above your tracked baseline, we keep optimising free for up to 3 months. For clients our audit qualifies. Terms

Honest capacity: 4 new retainer clients a month. 5 of 5 founding places left at 30% off for six months.

Questions? Straight answers.

What is the 5-minute rule for leads?

The 5-minute rule is a sales rule of thumb: reply to a new enquiry within five minutes, while the person is still at their screen and before they contact a competitor. Few businesses manage it. Harvard Business Review research found that "most companies are not responding nearly fast enough" to online leads (Harvard Business Review, 2011). Automation makes five minutes possible around the clock, every day of the week.

How much does lead generation cost?

You pay for two things: the work and the media. Our 90-Day Lead Machine is from €2,950/month, covering SEO, ads or social management, follow-up automation and tracking. Ad spend is separate and paid directly to Google or Meta. If you only need the follow-up fixed, the 14-Day Speed-to-Lead Setup is €1,950 + €195/month care.

Do you sell leads or generate our own?

We generate your own. We never sell shared leads or resell the same enquiry to several businesses. Every enquiry comes from your own website, ads and social accounts, in your name, and goes straight into your CRM. You own the leads, the data and the accounts, and you can see exactly where each enquiry came from.

What's a good cost per lead in Ireland?

A good cost per lead is one you can afford, and that depends on your numbers, not an industry average. Take the profit from a typical customer and multiply it by the share of leads that become customers. That's your ceiling. If a job makes €1,500 and one lead in four buys, anything under €375 per lead is profitable.

Find your lead leaks in 48 working hours.

As part of the free Lead Leak Audit, and only with your permission, we’ll send a test enquiry through your website and time the reply. Within 48 working hours you’ll get a recorded walk-through, your reply time, and 3–5 fixes you can make yourself. It’s free, and you’re under no obligation.

Want the bigger picture first? Visit our Digital Marketing Agency Ireland home page.

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